I don't know about you, but when it comes to decorating the Christmas tree, I like to do things a certain way! Firstly, the colour scheme. Are you going for the traditional red and green? Or maybe something a little more wintery with blue, silver and white? Me, I... read more →
Dec
07
Oct
21
Do you know who your ideal client is? Are they male/female or both? How old are they? Do they have kids? Where do they hang out? What do they read? Are they business owners themselves or are they employed? All this information becomes really useful for all your branding materials,... read more →
Sep
14
Brand consistency is a key factor when it comes to showing your brand to the outside world. If there's no consistency in your branding, you're giving out the wrong impression. Your brand and business needs to be professional. Brand consistency means using the same colours and fonts each time. Every piece... read more →
Aug
06
When it comes to your business, your ‘brand voice’ needs to come through crystal clear. I had a meeting with a new client of mine last week and it got me thinking. As I sat listening to Kathryn tell me about what she does and her business goals, I discovered she... read more →
Jul
30
I had the pleasure of designing a new logo for Sarah from Stone Cottage Bakery. She created her existing logo a couple of years ago, which she’d done in Publisher. Now her business is growing, she felt is was time to get something more professional. Sarah opted for the Premium... read more →
